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Hazera Campaign

Minimal pattern of vegetable icons for Hazera's campaign. Designed by The Blank Sheep
Minimal pattern of vegetable icons for Hazera's campaign. Designed by The Blank Sheep

Visual Concept, Pattern Design, Icon Design, Environmental Design

Hazera Hellas is part of an international seed company specialising in vegetable varieties. Our long-term collaboration covers a wide range of design projects.

The visual concept for 2020-21 was based on a series of custom outlined icons representing the company’s products and areas of expertise. Combined with Hazera’s brand colors and a simple grid structure, the design created a recognisable and consistent visual language across different applications.

The concept was applied across catalogues, notebooks, digital materials, corporate gifts and environmental graphics for the company’s offices in Athens.

Catalog covers design with vegetable icons pattern for Hazera's campaign. By The Blank Sheep
Catalog covers design with vegetable icons pattern for Hazera's campaign. By The Blank Sheep
Catalog layout design with custom icons for Hazera. By The Blank Sheep
Catalog layout design with custom icons for Hazera. By The Blank Sheep
Catalog layout design with custom icons for Hazera. By The Blank Sheep
Catalog layout design with custom icons for Hazera. By The Blank Sheep
Catalog layout design with custom icons and patterns for Hazera. By The Blank Sheep
Catalog layout design with custom icons and patterns for Hazera. By The Blank Sheep
Printed mug and totebag with minimal pattern of vegetable icons for Hazera's campaign. Designed by The Blank Sheep
Minimal pattern of vegetable icons for Hazera's campaign, printed on a totebag. Designed by The Blank Sheep
Minimal pattern of vegetable icons for Hazera's campaign, printed on a mug. Designed by The Blank Sheep
Notebook cover design with vegetable icons pattern for Hazera. By The Blank Sheep
Minimal pattern, environmental graphic design for a meeting room's interior. By The Blank Sheep

Other projects

Planner design for Hazera. By The Blank Sheep.
Packaging and label design for Nutriskin's cosmetic line. By The Blank Sheep.
Logo design for interior designer Elina Dasira. By The Blank Sheep.